Social Whisper

Trying Something New

Posted on: December 14, 2008

I saw this post on Engage PR about an American company called Sprint that asked all its employees to change their Facebook status to display exclusive offers. It also included a specific code so that it was possible to measure how many people facebooktake up the offer.

I thought this was a really great idea and although I hate the term ‘thinking outside the box’ its great when organisations are open to trying new things and being innovative in connecting with their customers especially in the online space.

I really hope that the promotion goes well and that they might be able to share any findings on the success of this trial.

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